New book on political advertising

As part of my continued work with the Wesleyan Media Project, my colleagues and I will publish a new book in February 2016 about trends in political advertising since the late 1990s.  We consider, in particular, the rise of outside spending after Citizens United, along with the effect of digital media on the deployment of ads in campaigns.  The book is intended for adoption in undergrad classes on campaigns, political behavior, mass media, and so forth.  Check out the Westview Press site here; and buy the book on Amazon!

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