Research

Books

Political Advertising in the United States. (with Travis Ridout and Erika Franklin Fowler) 2016. Westview Press. [Amazon]

[Reviewed in Choice and Perspectives on Politics]

[See our YouTube channel associated with the book.]

Interest Groups in American Campaigns: The New Face of Electioneering 3rd edition, (with Mark Rozell and Clyde Wilcox). 2012. New York: Oxford University Press. [Amazon]

The Persuasive Power of Campaign Advertising (with Travis Ridout). 2011. Philadelphia, PA: Temple University Press [Amazon]

[Reviewed in Perspectives on PoliticsPolitical Communication, Campaigns and Elections, Party Politics, Choice]

[See my blog post on the book here.]

Campaign Advertising and American Democracy (with Kenneth Goldstein, Travis Ridout, and Paul Freedman). 2007. Philadelphia, PA: Temple University Press [Amazon]

[Selected by Choice as a Significant University Press Title for Undergraduates, 2007-2008]

[Reviewed in Party Politics, Political Science Quarterly, Choice, and The Journal of Politics]

Choices and Changes: Interest Groups in the Electoral Process. 2008. Philadelphia, PA: Temple University Press [Amazon]

[Reviewed in Party Politics, Election Law Journal, Political Science Quarterly, and Campaigns and Elections]

Articles (* indicates peer-reviewed article)

*Travis Ridout, Erika Franklin Fowler, Michael Franz, and Ken Goldstein. 2017. “The Long-Term and Geographically-Constrained Effects of Campaign Advertising on Political Polarization and Sorting,” American Politics Research. Online First.

*Travis Ridout, Erika Franklin Fowler, Taewoo Kang, and Michael Franz. 2017. “Issue Consistency? Comparing Television Advertising, Tweets and Email in the 2014 Senate Campaigns,” Political Communication. Online First.

*Michael Franz. 2017. “Considering the Expanding Role of Interest Groups in American Presidential Elections.” Interest Groups & Advocacy. 6(1): 112-120.

Erika Franklin Fowler, Travis Ridout, and Michael Franz. 2017. “Political Advertising in 2016: The Presidential Election as Outlier?The Forum: A Journal of Applied Research in Contemporary Politics. 14(4): 445-470.

*Leticia Bode, David Lassen, Young Mie Kim, Dhavan Shah, Erika Franklin Fowler, Travis N. Ridout, and Michael Franz. 2016. “Campaign Broadcast and Social Messaging.” Online Information Review. 40(5): 580-594.

*Michael Franz, Erika Fowler, and Travis Ridout. 2015. “Loose Cannons or Loyal Foot Soldiers? Toward a More Complex Theory of Interest Group Advertising Strategies,” American Journal of Political Science.

[Replication data]

[A shorter version of the research posted here.]

[Winner, 2017 Jack L. Walker, Jr. Award for Outstanding Article, Section on Political Parties and Organizations, American Political     Science Association]

Michael Franz.  2015.  “Interest Group Issue Appeals: Evidence of Issue Convergence in Senate and Presidential Elections, 2008-2014,” The Forum: A Journal of Applied Research in Contemporary Politics. 12(4): 685–712

*Travis Ridout, Michael Franz, and Erika Franklin Fowler.  2014.  “Sponsorship, Disclosure and Donors: Limiting the Impact of Outside Group Ads,” Political Research Quarterly.  68(1): 154-166

Travis Ridout, Michael Franz, and Erika Franklin Fowler.  2014.  “Advances in the Study of Political Advertising,” Journal of Political Marketing. 13(3): 1-20

Michael Franz.  2013.  “The Federal Election Commission as Regulator: The Changing Evaluations of Advisory Opinions,” University of California-Irvine Law Review.

Michael Franz.  2013. “Interest Groups in Electoral Politics: 2012 in Context,” The Forum: A Journal of Applied Research in Contemporary Politics.  10(4): 62-79.

*Travis Ridout, Michael Franz, Kenneth Goldstein, and Will Feltus.  2012.  “Microtargeting Through Political Advertising.” Political Communication.  29(1): 1-23.

Michael Franz.  2010. “The Citizens United Election? Or Same As It Ever Was?”  The Forum: A Journal of Applied Research in Contemporary Politics.

*Michael Franz and Travis Ridout.  2010.  “Political Advertising and Persuasion in the 2004 and 2008 Presidential Elections,” American Politics Research.  38(2): 303-329.

*Michael Franz.  2009.  “The Devil We Know? Evaluating the Federal Election Commission as Enforcer,” Election Law Journal.  8(3): 167-187.

*Travis Ridout and Michael Franz. 2008. “Evaluating Measures of Campaign Tone,” Political Communication.  25(2): 158-179.

Michael Franz.  2008.  “The Interest Group Response to Campaign Finance Reform,” The Forum: A Journal of Applied Research in Contemporary Politics. 6(1).

[Reprinted and updated to include 2008 and 2010 elections in Robert Boatright (ed.).  2011.  Sourcebook on Contemporary Controversies: Campaign Finance. New York: Open Society   Institute/IDEA]

*Michael Franz, Paul Freedman, Kenneth Goldstein, and Travis Ridout.  2008. “Understanding the Effect of Political Ads on Voter Turnout: A Response to Krasno and GreenJournal of Politics. 70(1): 262-268.

[Replication data, do-file, and Replication Log)

*Michael Franz and Travis Ridout. 2007. “Does Political Advertising Persuade?Political Behavior. 29(4): 465-491.

*Travis Ridout, Dhavan Shah, Kenneth Goldstein, and Michael Franz. 2004. “Evaluating Measures of Campaign Advertising Exposure on Political Learning,” Political Behavior, 26(3): 201-225.

*Paul Freedman, Michael Franz, and Kenneth Goldstein.  2004. “Campaign Advertising and Democratic Citizenship,” American Journal of Political Science, 48(3): 723-741.

*Richard Merelman and Michael Franz. 2004. “Markodemocracy? A Reconnaissance,” The Sociological Quarterly, 45(3): 451-470.

*Rodolfo Espino and Michael Franz.  2004.  “Retesting Committee Composition Hypotheses for the U.S. Congress,” Political Analysis, 12(1): 196-198.

[Replication data]

*Rodolfo Espino and Michael Franz.  2002.  “Phenotypic Discrimination Revisited: The Impact of Skin Color on Occupational Prestige,” Social Science Quarterly, 83(2): 612-625.

Book Chapters

Michael Franz.  2013.  “Attack of the Super PACs? Interest Groups in the 2012 Elections,” Matt Grossman (ed.) New Directions in Interest Group Politics. New York: Routledge.

Michael Franz.  2012.  “Targeting Campaign Messages: Good for Campaigns but Bad for America?,” Travis Ridout (ed.) New Directions in Media and Politics.  New York: Routledge.

[Revised and updated to include 2012-2016 elections in 2nd edition (forthcoming)]

Michael Franz.  2012.  “Campaign Finance Law: The Changing Role of Parties and Interest Groups,” Matthew Streb (ed.), Rethinking American Electoral Democracy, 2nd edition.  New York: Routledge.

Michael Franz.  2012.  “Past as Prologue: The Electoral Influence of Corporations,” in Paul Herrnson, Christopher Deering, and Clyde Wilcox (eds.), Interest Groups Unleashed, Washington, D.C: CQ Press.

Michael Franz.  2011.  “Interest Group Political Advertising in Congressional and Presidential Elections,” in Burdett Loomis and Alan Cigler (eds.),  Interest Group Politics, 8th edition, Washington, D.C: CQ Press.

Michael Franz.  2011.  “Political Action Committees, 527s, and Other Groups in Congressional Elections,” in Peter Francia, Burdett Loomis, and Dara Strolovitch (eds.), Guide to Interest Groups and Lobbying, Washington, D.C: CQ Press.

Michael Franz.  2010.  “Political Advertising,” in Stephen C. Craig and David Hill (eds.), The Electoral Challenge: Theory Meets Practice, 2nd edition.  Washington, D.C: CQ Press.

Michael Franz, Joel Rivlin, and Kenneth Goldstein.  2006.  “Much More of the Same: Television Advertising Pre and Post-BCRA,” in Michael J. Malbin (ed.), The Election After Reform: Money, Politics, and the Bipartisan Campaign Reform Act.  Lanham, MD: Rowman & Littlefield., pp.139-162.

Michael Franz and Kenneth Goldstein.  2002.  “Following the (Soft) Money: Party Advertisements in American Elections,” in Sandy Maisel (ed.), The Parties Respond.  4th Edition.  Boulder, CO: Westview Press., pp.141-160.

Working Projects

Erika Franklin Fowler, Michael Franz, Kenneth Goldstein, and Travis Ridout. “The Impacts of Campaign Finance on ‘Media’: What We Know and What We Don’t”—for Campaign Finance Task Force report organized by Nate Persily of Stanford University.

Erika Franklin Fowler, Michael Franz, and Travis Ridout. “What We Know About Traditional TV Advertising”— for Campaign Finance Task Force report organized by Nate Persily of Stanford University

Article on the issue content of candidate and interest group advertising in 2014 (with Travis Ridout and Erika Franklin Fowler) (2016 comparisons to be added soon!)

Article on the effectiveness of various advertising characteristics (with Travis Ridout and Erika Franklin Fowler)

Article on voting patterns of Federal Election Commissioners

Article on digital advertising in 2016 presidential election (with Travis Ridout and Erika Franklin Fowler)

Other Publications

Book review of Consumer Democracy: The Marketing of Politics. New York: Cambridge University Press, 2014. Perspectives on Politics. 2017. 15(1): 253-254.

Outside Group Activity, 2000-2016,” Special Report from Wesleyan Media Project, August 24, 2016.

Michael Franz. 2016. “Addressing Conservatives And (Mis)Using Social Science In The Debate Over Campaign Finance,” Tulsa Law Review. 59: 359-371.

Erika Franklin Fowler, Michael M. Franz and Travis N. Ridout. April 30, 2014. “Written Testimony on Interest Group Advertising.” Submitted to the Senate Rules Committee Hearing on Campaign Finance.

Michael Franz. “Who Won the Ad War?” The Monkey Cage, May 6, 2013.

Erika Franklin Fowler, Michael M. Franz and Travis N. Ridout. February 2013. “A First Look at Political Advertising in the 2012 Campaign.” Political Communication Report 23(1), Newsletter of the American Political Science Association and the International Communication Association.

“Understanding the Cost of U.S. Elections: Too Little, Too Much, or Too Hard to Tell?”, The American Interest, July/August 2013.

[The data set I assembled for the analysis is here.]

Book review of Niche News: The Politics of News Choice, by Natalie Jomini Stroud. New York: Oxford University Press, 2011. Perspectives on Politics. 2013. 11(4): 1195-1196

“Election of legislators should be the only referendum voters need,” Portland Press-Herald Editorial, September 2009.

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